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Jewelry Making Blog

Never Been Good at Sales? Let Other People Sell Your Wire & Bead Jewelry for You
Tuesday, June 02 2015 00:00

Four Leaf Clover Bracelet by WigJig using beads and wire  Never Been Good at Sales? Let Other People Sell Your Wire Jewelry for You

If you're a designer, there are very few things that bring you as much joy as creating a beautiful new item that you know someone will love. Unfortunately, though people might find an item beautiful, they might still opt for a simpler, generic jewelry item from Walmart because it, "matches everything." Yet, you see designers on Etsy and maybe even at your local flea markets that seem to make sales at every turn -- despite the fact that they sell creative, artistic items. Yet, you don't know what online marketing strategies they're using and you don't have the in-person sales personality, (or whatever other formula they're using), to persuade shoppers to buy. However, there are some strategies that can allow you to make at least some money from your efforts.

Have Sales Pros to Do the Selling for You

Online Stores

Thankfully, there are people who are good at selling other people's things. Try finding an Ebay powerseller that's interested in the handmade market. He may even choose to open an Etsy store for you instead of using the Ebay platform. Of course, you will have to pay him or share a good portion of the profits with him, but it's worth it to bring in some money for your jewelry.

Consignment Shops

Some consignment shops are also willing to take handmade jewelry items if they're really beautiful, ornate or wearable. Wire jewelry typically falls into this category because it's looks much harder to make than it is, so it looks like you have amazing skill.

Using a wire wrapping device like the WigJig makes it quick and simple to create beautiful jewelry designs. There are customers out there that will truly enjoy your design style. However, sometimes you have to do some marketing to find them. Contact us to learn more ways you can design jewelry to appeal to your target audience.

 
Selling Your Wire Jewelry to Retail Stores
Monday, June 01 2015 00:00

Wire Jewelry made with WigJig Gemstones  Selling Your Wire Jewelry to Retail Stores

As a jewelry designer, you don't have to limit your sales and promotion efforts to local flea markets. You can also consider creating a line that you will market directly to retailers. Instead of making one of a kind pieces, create a line for each season.

  1. Make a list of every local and national retailers you think would enjoy carrying your wire jewelry pieces, (and yes, include stores like Forever 21, TJ Maxx, Sears, Walmart and the other big guys. The worst they could say is no)
  2. Hire a sales agent with experience selling to retailers. 
  3. Put together your professional sample package and sales book and have your sales rep approach stores. (Your sales rep can guide you on how to design a professional sales package).

Marketing to stores might be easier than you think because you shop in them all the time. It's easier to sell something to someone if you understand what types of items they typically like. And when you think about it, you know your regular stores like the back of your hand.

Strive to create items that you know the retailer would appreciate.

Finding a niche will help you make more sales, so decide what demographic your items would appeal to:

  • Elderly customers, 
  • Teens for prom, 
  • Pageant contestants,
  • Brides, 
  • College girls, 
  • More earthy women, etc.

When your sales rep approaches the right vendors, it's more like he is then introducing a friend or colleague to a new, awesome thing he's found. He understands why it's perfect for his colleague and he knows that it will fit his colleague's lifestyle and price point. Therefore, he would never even consider not recommending it to him.

From then on, just create a jewelry collection for each coming season that you feel exactly the same way about .

Using a wire wrapping device like the WigJig can help you easily create today's most sought after looks, and give your items an air of professionalism that a lot of handmade jewelry just doesn't have. Contact us to learn more.

 
Ear Cuffs and Ear Wraps: The Next Generation of Earrings
Monday, April 20 2015 00:00

Ear Cuffs Jewelry Making Designs by WigJig  Ear Cuffs and Wraps: The Next Generation of Earrings

Many people want the look of pieced ears without the pain of having them pierced.  For those of us who cannot face the piercing gun, ear cuffs are the solution!  Easily made by bending wire, WigJig is the perfect product to create all sorts of creative and beautiful ear cuffs.

What is an ear cuff?

Ear cuffs are the non piercing alternative to earrings.  Made by bending wire to hang from behind the ear, wrapping around behind the ear, or wrapping around the cartilage, they do not require that the ear be pierced.

How do I make an ear cuff?

Follow this link to learn the basics for making a full ear cuff using the WigJig tool.  As you can see this type of ear cuff wraps around the back of the ear and supports an embellishment that hangs from the lobe area of the ear.    Any of the earring designs for regular earrings can then be attached to the bottom loop of the cuff.

There are also beaded cuff designs that hang from the bottom of the ear without wrapping all the way to the top of the ear.  These cuffs are an excellent alternative to the usual hoop earring and are easily embellished with beads.

What else can I do with an ear cuff?

Try incorporating different earring styles into your cuffs.  For instance, a jacket design.  Jackets are a form of reverse pierced earring where the design or the earring is behind the lobe and is just large enough to be seen as an interesting design from the front where the design stretches past the lobe.  Try incorporating this design into your cuff by bending the wire of the cuff into interesting shapes that can be seen from behind the ear, or that can hold extra embellishments. Ear cuffs don't just have to hang from the ear either.  There are also cartilage cuffs that wrap around the cartilage of your ear somewhat like a clamp.  Don't be afraid to try new designs!

Ready to get started?

Feel free to contact us to get the materials needed to add a little spice to your earring collection today!

 
Love Making Jewelry? Get the Best Jewelry Supplies Here!
Sunday, April 19 2015 00:00

Jewelry Creativity Blog  Love Making Jewelry? Get the Best Jewelry Supplies Here!

Do you enjoy making your very own, unique handmade jewelry? Many creative jewelry makers and designers out there are always looking for a new place to buy their jewelry supplies and tools from, and if you haven't heard of this website already, then WigJig is your go-to place for all your jewelry supplies and tools you would need to create a stunning work of art that you can wear. 

WigJig has everything the professional jewelry maker (or even the aspiring jewelry maker for that matter) could ever hope to want or need. WigJig has everything - beads, colored wire, chains, gems, findings, and so much more.
 
With products, jewelry wire, jewelry supplies and tools from WigJig, you are all set to make jewelry pieces that are as unique as you are. And with the help of their jigs, Spiral Makers and jig kits, you can take their colored wire, beads, and gems, and create something that is more than just a mere piece of jewelry... It will be an exquisite work of art - and hand-made to boot. Your options are only limited to your imagination - whatever you think up, you can create with the help of WigJig. WigJig even offers books and DVDs to help you to transform your jewelry making creativity into actual pieces of art.  What more could you ask for when you are creative.
 
And for all things WigJig and to keep up with all of the gorgeous jewelry that they post (made from WigJig products, of course), you can follow them on their official Twitter page and get every update straight from the company themselves!
 
If you have questions pertaining to the materials, products and tools over on WigJig.com, contact us! We'll be happy to hear from you and we are available to answer any of your questions!  
 
 
 
 
 
Using Polymer Clay in Your Jewelry-Making
Wednesday, April 15 2015 00:00

Using Polymer Clay in Your Jewelry-Making

Glass beads aren't just fascinating to modern jewelry makers and wearers. They have been popular throughout the ages, and have had many uses.

Glass beads have functioned as money, material for art work and status symbols, as well as jewelry. Groups as diverse as the ancient Egyptians, the Romans, the Vikings and Native Americans used them for trading.

Although there are many variations on bead creation, historically there were three basic ways of creating glass beads.

The first type resulted in wound beads. To create these, bead makers heated glass to soften it, then wound it around a clay-coated wire and shaped it further.

The second manner of bead making, invented in ancient India, resulted in drawn glass beads. Bead makers pulled a strand from a gather of glass to function as a hole in the tube. The glass was then cut into individual beads, and cooked or rolled in hot sand to shape the edges.

The third technique of bead making resulted in molded beads (which originated in the Czech Republic). Bead makers heated thick rods of glass and fed them into machines that stamped the glass and pierced it with a needle to make holes. Beads were then rolled in hot sand to soften lines.

It was recently discovered that the Egyptians and the Danes traded glass beads during the Bronze Age (3000 years ago). Danish women wore amber and blue beaded bracelets to ensure they would be reunited with the sun on its eternal journey. The blue beads were actually made in the same Egyptian workshops that created glass beads for the Pharaoh Tutankhamen!

Whether jewelry making with glass beads appeals to you because of their history, or simply their beauty, we offer the very best in both color and quality. Contact us for the supplies to help you make your own work of art.

 
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